Posts Tagged India
AdoMado: Your Rewards Bank of Internet
Posted by sammytammy in Digital Marketing, Extra, Home, Internet, Uncategorized, VAS on January 24th, 2010
AdoMado as they call it, is India’s first digital loyalty program.
Similar to any other loyalty program, people earn credits for a predefined set of action points and then these credit points can be redeemed for rewards and benefits.
Specifically the rewards and benefits include:
http://adomado.com/inside/my_offers
- Full 160 Character SMSes
- They allow you to send full 160 character SMS for free. Apparently lot many user sites also do the same but either follow your SMS by another Ad SMS or add a footer advertisement to your message, but AdoMado allows you to send complete 160 character SMS ‘with no Ads’
- Offers and Discount Vouchers
- There are quite a few exciting offers available online for people to redeem their credits points i.e.:
- Rs. 500 Gift Voucher from HomeShop 18
- Rs. 200 Gift Voucher from Logitech
- Rs. 200 Gift Voucher again from HomeShop 18
- Donate to Charity
- Thats the noble part, if any of the members are not that keen on the discount vouchers or free SMSes, AdoMado gives them an opportunity to donate their credits points to a social cause. For e.g.
- You can simply send a kid to school by browsing the internet for 3 hours a day for an year.
- Or plant a tree by sending few hundred invites for the site to your friends
Pretty soon even more causes and offers will be coming up…!!
Members can earn AdoMado credits by simply doing the following:
- Installing and Activating AdoMado Plugin
- Sending Invites and Referring Friends
- Connecting to Facebook and Twitter Accounts
I believe it is an amazing concept and every one should be a part of it, if not for the benefits, then atleast for donating to the noble causes.
You can register at http://AdoMado.com
Future of Mobile VAS in India (2007)
Posted by sammytammy in Digital Marketing, Mobile, VAS on March 23rd, 2009
One of the best ever presentation created and circulated on Indian Mobile Telecom VAS. (with Due Credit to Kunal and the BDA team)
Challenges for VAS Industry in India
Posted by sammytammy in Digital Marketing, Mobile, VAS on March 23rd, 2009
March 21, 2009
by Vijay Shekhar
Mobile Subscribers Added in February
Posted by sammytammy in Digital Marketing, Mobile on March 23rd, 2009
India’s Mobile Base
- Total number of Telephone connections: 413.47 million
- Total number of wireless subscribers (GSM, CDMA & WLL(F)): 375.74 million
- Total number of wireline subscribers: 37.73 million (drop of 0.02 million)
- Over all Tele-density: 35.62 connections per 100 people
(End Feb) Network Operator Subscriber Base Bharti Airtel 91,114,971 Reliance 69,640,383 Vodafone Essar 65,920,902 BSNL 49,241,997 Idea 37,470,110 Tata Teleservices 33,867,024 Aircel 17,099,390 MTNL 4,377,754 Spice 4,048,503 BPL Mobile 2,073,184 Sistema Shyam 498,535 HFCL Infotel 389,839 Total 375,742,592
Orkut is the One!!!!
Posted by sammytammy in Digital Marketing, Internet on March 22nd, 2009
Reference Comscore PR Release
Orkut Tops List of Social Networking Sites in India
Orkut reigned as the most visited social networking site in December 2008 with more than 12.8 million visitors, an increase of 81 percent from the previous year. Orkut’s audience was three times the size of its nearest competitor in the category. Facebook.com captured the #2 position with 4 million visitors, up 150 percent versus year ago, followed by local social networking site Bharatstudent.com with 3.3 million visitors (up 88 percent) and hi5.com with 2 million visitors (up 182 percent).
| Top Social Networking Sites in India by Unique Visitors
December 2008 vs. December 2007 Total India – Age 15+, Home/Work Locations* Source: comScore World Metrix |
|||
|
|
Total Unique Visitors (000) |
||
|
Dec-07 |
Dec-08 |
% Change |
|
| Total Internet : Total Audience |
26,240 |
32,099 |
22 |
| Social Networking |
12,795 |
19,369 |
51 |
| Orkut |
7,123 |
12,869 |
81 |
| Facebook.com |
1,619 |
4,044 |
150 |
| Bharatstudent.com |
1,736 |
3,269 |
88 |
| hi5.com |
714 |
2,012 |
182 |
| ibibo.Com |
1,970 |
990 |
-50 |
| MySpace Sites |
352 |
741 |
110 |
| LinkedIn.com |
293 |
513 |
75 |
| PerfSpot.com |
2,106 |
433 |
-79 |
| BIGADDA.com |
515 |
385 |
-25 |
| Fropper.com |
256 |
248 |
-3 |
*Excludes visits from public computers such as Internet cafes and access from mobile phones or PDAs.