Digital Marketing » Personal http://sammytammy.com/blog Me | Marketing | Mobile | Internet Sun, 27 Jun 2010 17:33:46 +0000 http://wordpress.org/?v=2.9.1 en hourly 1 First day on the Job!! http://sammytammy.com/blog/first-day-on-the-job http://sammytammy.com/blog/first-day-on-the-job#comments Fri, 04 Jun 2010 05:18:41 +0000 sammytammy http://sammytammy.com/blog/?p=261 First evening on the job and guess what, I spent it on going to Mandir Jee.  Suddenly I am getting very religious, though not sure why!!

Maybe its more of uncertainty that I am forced to face. Ohh, don’t take me wrong, I very much believe in our latest project ‘AdoMado – Your Rewards Bank of Internet’. Its so innovative in terms of the technology that we are trying to port it to other mediums than Internet. But still this has been one of the big decisions of my life till now.

To be very honest, if I start jotting down each of my troubling uncertainties, I know I will very much will have a counter and much more logical solution that has already been taken care of. But every thing put together, it makes a riskier proposition for me at this point in my career (which my father would be more than keen on telling me again for 110th time).

What ever said and done, its better to take these stupid worries head on rather than worrying about it and that’s what I am planning to do.

Wish me luck!!

]]> http://sammytammy.com/blog/first-day-on-the-job/feed 1 AdoMado… the Next Phase!! http://sammytammy.com/blog/adomado-the-next-phase http://sammytammy.com/blog/adomado-the-next-phase#comments Sat, 29 May 2010 04:32:15 +0000 sammytammy http://sammytammy.com/blog/?p=240 Hey everyone!!

Last week we embarked on the next phase of AdoMado. In this phase we had planned to be more stable, integrated with more services, better offers with more discount coupons for our loyal users and a better paying ad network.

Even though its still fingers crossed _\/, we have gone live with the KhojGuru integration last week. The benefits of the new ad network will start kicking in from next week onwards (means more moolah to share amongst the users…  Hurrey!!). And hopefully the cash rewards options i.e. micro payments will be going live within this month, though the micro payments option is dependent more on the consent of the partner company.

Even though we are quite confident of the stability, its is still something that needs to be tested on the full throttle mode.

This phase also includes the option for users to distribute the offers to their friends and spread the benefits through the social bookmarking option, which will be going live shortly, hopefully early next week. (update it is live)

The best part is, this phase begins with the good news of Sandy getting engaged. The icing on the cake is for the engagement the team (Mayank, I and ofcourse Sandy) had to be there at Shri Banke Bihari Mandirjee – Vrindavan, so even the Gods have blessed this phase.

AdoMado Founders at Sri Banke Bihari Mandirjee

AdoMado Founders at Sri Banke Bihari Mandirjee Vrindavan

Three Cheers for the Next Phase Launch and Sandy’s engagement!!

AdoMado Team

]]> http://sammytammy.com/blog/adomado-the-next-phase/feed 0 AdoMado: Your Rewards Bank of Internet http://sammytammy.com/blog/adomado-your-rewards-bank-of-internet http://sammytammy.com/blog/adomado-your-rewards-bank-of-internet#comments Sun, 24 Jan 2010 08:40:59 +0000 sammytammy http://sammytammy.com/blog/?p=159 AdoMado.com - your Rewards Bank of Internet

AdoMado as they call it, is India’s first digital loyalty program.

Similar to any other loyalty program, people earn credits for a predefined set of action points and then these credit points can be redeemed for rewards and benefits.

Specifically the rewards and benefits include:

AdoMado: Your Rewards Bank of Internet, Offers and Discounts

http://adomado.com/inside/my_offers

  • Full 160 Character SMSes
    • They allow you to send full 160 character SMS for free. Apparently lot many user sites also do the same but either follow your SMS by another Ad SMS or add a footer advertisement to your message, but AdoMado allows you to send complete 160 character SMS ‘with no Ads’
  • Offers and Discount Vouchers
    • There are quite a few exciting offers available online for people to redeem their credits points i.e.:
    • Rs. 500 Gift Voucher from HomeShop 18
    • Rs. 200 Gift Voucher from Logitech
    • Rs. 200 Gift Voucher again from HomeShop 18
  • Donate to Charity
    • Thats the noble part, if any of the members are not that keen on the discount vouchers or free SMSes, AdoMado gives them an opportunity to donate their credits points to a social cause. For e.g.
    • You can simply send a kid to school by browsing the internet for 3 hours a day for an year.
    • Or plant a tree by sending few hundred invites for the site to your friends

Pretty soon even more causes and offers will be coming up…!!

Members can earn AdoMado credits by simply doing the following:

  • Installing and Activating AdoMado Plugin
  • Sending Invites and Referring Friends
  • Connecting to Facebook and Twitter Accounts

I believe it is an amazing concept and every one should be a part of it, if not for the benefits, then atleast for donating to the noble causes.

You can register at http://AdoMado.com

]]> http://sammytammy.com/blog/adomado-your-rewards-bank-of-internet/feed 1 Why the hell “Digital Marketing” ?? http://sammytammy.com/blog/why-the-hell-digital-marketing http://sammytammy.com/blog/why-the-hell-digital-marketing#comments Sun, 22 Mar 2009 19:17:19 +0000 sammytammy http://sammytammy.com/blog/?p=13 I have been part Mobile specific marketing for past 3 years (I know it’s not much but still…) and have always come across quite a few interesting numbers which I have always found useful for presentations and as discussion points with my colleagues and with my clients (yup I try to mug the numbers and sound intelligent that I understand them…. ;) ), but have lacked a way to organize them. I tried bookmarking them, tried creating excel sheets with specific tags and links for each of the topics and so much so, even tried saving them as complete web pages, but still ended up in top class mess of ‘what is where’ types. So in the end decided why not start a blog that will not only help me in organizing them for later but also referring them to others as well as getting some $$monies$$ by doing so and thus the blog ‘Digital Marketing’.

So if you feel that my blog helped you in getting some information, do write a comment, but most importantly do remember to click on at least one Ad….:).

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